Diwali Sale: Flipkart, Amazon and Snapdeal ready for third round
The pre-diwali sales showed an immense potential for ecommerce websites and companies like Flipkart, Amazon and Snapdeal have cashed-in the festive mood of the country. Considering the incredible sales, most ecommerce giants are coming back with another round of sales. Flipkart, Amazon India, Snapdeal and even newer players like Tata Cliq will be offering Diwali sales.
So far, Flipkart and Amazon have announced their sales which will be conducted between October 25 and October 28. Flipkart's Big Diwali Sale will be focussing on Electronics, smartphones and fashion. During the first, Big Billion sale Flipkart registered a sale of 15.5 million products in comparison to Amazon India's 15 million.
Amazon too, will be continuing with the Great Indian festive season with sales on almost all categories including large appliances and smartphones. Amazon's Great Festive Season sale will have both, normal deals and lightening deals. Users can also avail additional 15 per cent discount with the use of SBI debit or credit cards.
Both Flipkart and Amazon are expecting a high average sale this month. Flipkart has witnessed 5-9 times more sale during the initial 5 days of the Big Billion Day sale. The company is aiming at an monthly average of at least 4 times the usual sale.
So far, the combined sales of all three major ecommerce websites, Flipkart, Amazon and Snapdeal sumed up to Rs 6,500 crore, which is almost 20 per cent higher than last year's sale. With one final round to go, this year will register much higher sales as compared to the previous two years.
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